Car Launch
Category Projection Mapping
Date June, 2014
Client Jaguar
Jaguar Land Rover is a British Multinational, ultra premium car maker. Being ignited in 1945, Jaguar is one of the most historic brandsand is owned by TATA Motors. Elegantly looking, beautifully designed Jaguar redefined the perception of luxury in Indian automobile market. The brand that keeps luxury in the centre always provides unmatchable experience to their patrons.
Experiencious jammed with Jaguar to bring out the perfect melody of classiness and panache. Jaguar demonstrated very sophisticated technique to reformulate the method of car launch. Experiencious composed the art of car launch for Jaguar by singing the right notes of 3 D Projection Mapping. The projection mapping was done on the sculpture of Jaguar Car. The projection mapping on the miniature of Jaguar displayed the flamboyance of Jaguar. This Demo was made as proof of concept.